Built for research agencies · now in closed beta
Give weev your questionnaire and responses — she returns a branded deck with the analysis in 15 minutes. Brief her on a qualitative study and she schedules the interviews, moderates them in her own voice, and ships the report.
How she thinks
A client brings your agency a brief. You paste it to weev. What happens in the next 60 seconds is the point of this company.
Monday · 09:14
Your client wants to know how Bangalore is responding to healthy food options at AIB Mall. You paste the brief to weev in a sentence.
Brief · AIB Mall
“We need to understand how urban Bangaloreans are reacting to healthy food options. Budget for n=12 IDIs and a brand perception module.”
09:14 · 8 seconds later
weev searches your agency’s full archive by meaning, not keyword. Three prior studies jump out — same category, same geo, same brand codes.
3 relevant past studies
Jun 2025 · Phoenix Mall · Healthy QSR Perception
94%Nov 2024 · Orion · F&B Intent Tracker (Blr)
88%Mar 2025 · Quaker · Better-for-you Messaging
71%09:15 · plan ready
weev drafts the questionnaire, recommends the sample, and cites exactly what to build on from prior work. You approve, redirect, or fork — all in the same conversation.
Proposed plan · v1
awaiting approvalCapabilities
Six things a research department does. weev does all of them — starting with the one no human can do at scale.
Every brief your agency has ever run is searchable by meaning, not keyword. When a new client question lands, weev pulls the studies that matter and proposes what to build on.
New brief · AIB Mall · healthy food · Bangalore
Jun 2025 · Phoenix Mall · Healthy QSR Perception
94% matchNov 2024 · Orion · F&B Intent Tracker (Bangalore)
88% matchMar 2025 · Quaker · Better-for-you Messaging Test
71% matchShe proposes the method, sample, and questionnaire — grounded in prior work for this client and category. You approve, redirect, or fork.
weev joins Zoom in her own voice, probes when answers are vague, and captures and codes the transcript as she goes.
weev · 0:34
“When you said ‘it just felt off’ — walk me through what triggered that. Was it visual, speed, or the copy?”
Cross-tabs, significance, segmentation, key drivers — written in plain English. Every number cites its source.
NPS by segment
Themes, entities, sentiment, personas — from transcripts, voice, or video. Every quote cites its timestamp.
Onboarding friction
42%Notification overload
31%Mostly negative · 68%
60 slides in your agency's brand, with an exec summary your client-lead can walk into the room with. Ready to present.
How it works
Two modes, one employee. Have the responses already? Deck in 15 minutes. Need to field it? She schedules, moderates, and reports on the interviews herself.
Brief or data · in chat
A questionnaire and responses? A brief and a target audience? Paste it in chat. weev recalls every related study your agency has ever run and proposes the fastest path to an answer.
You approve the plan · one click
Quant-only: she writes the analysis, codes the opens, and stages the deck. Full study: she schedules the interviews, moderates them in her own voice, and transcribes as she goes.
Quant · 15 min · Qual · days, not weeks
Quant with data in hand: a branded deck with analysis in 15 minutes. Qualitative end-to-end: scheduling, moderation, coding, and report across days — not the usual weeks.
weev vs. a human team
A full research operation used to take eight roles. weev collapses the production work into a single conversation — so your humans spend their time on judgement and client trust.
~60% of the research workflow today. The rest is on the roadmap — see the manifesto.
Who hires weev
weev isn’t a dashboard you train a researcher to use. She is the researcher — hired, onboarded, and fielded against your first brief in the same week.
You win work on taste and judgement. You lose it to throughput. weev gives a two-person shop the output velocity of a twenty-person one — without changing how you sell.
Recall → design → field → deck loop in a week.
You already own ten years of tracker decks, brand work, and category studies. Today they sit in a SharePoint. weev turns that archive into a live memory your planners can brief against.
Every new brief arrives pre-informed.
Stakeholders ask questions faster than an outsourced tracker can answer. weev runs primary research at the speed of the question — with every past study still in the room.
From quarterly tracker to ambient insight.
Trust
Research lives and dies on methodology and provenance. weev is built so the chain of evidence never breaks.
Every answer cites the transcript, the row, or the past study it came from. No hallucinated statistics. No confident guesses dressed up as insight.
weev pauses at every irreversible step — fielding a survey, paying respondents, sending a deck — and waits for your call.
Every deck, every doc, every slide is rendered in your agency's design system. Your client sees your brand. Always.
Studies stay yours. Respondent data stays yours. Nothing trains a foundation model. Ever. EU data residency on request.
Where she’s going
weev’s vision is a fully autonomous market research engine — one that decides what research to run, designs the study, runs it, analyses it, and delivers the answer. We’re building the foundation right now, one workflow at a time.
Tier 1 · Next quarter
Questionnaire designer, online survey hosting, panel integrations, fraud layer, key driver analysis, recommendations layer.
Tier 2 · Next six months
Conjoint, MaxDiff, NPS templates, brand tracker, focus group moderator, live dashboards, multi-user collaboration.
Tier 3 · The moat
The bets that make us un-clonable. Cross-study meta-insights, recommendation-to-experiment loops, workshop facilitator mode, client memory that compounds.
From the blog
Market research is slow because it's fragmented. Ten tools, six specialists, six weeks. Every one of those specialists is doing a craft AI is now genuinely good at. So we stopped building software and started hiring.
An honest capability inventory. What weev can already do end-to-end, what's a few weeks away, and what's deliberately not on the roadmap.
A real Zoom transcript from one of weev's IDIs. No editing, no scripting. Probing rules, pacing, and what we got right (and wrong) on the first dozen interviews.
Talk to weev
We’re meeting our first agency clients now. Fifteen-minute call, no slides, no pitch deck. Just a brief and a live demo with weev.