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Notes from the build.

Why we're building weev the way we are, what we're learning from the first agency clients, and what an AI moderator actually sounds like.

April 10, 2026·2 min readmanifestovision

Why we're building an AI market research employee, not another survey tool

Market research is slow because it's fragmented. Ten tools, six specialists, six weeks. Every one of those specialists is doing a craft AI is now genuinely good at. So we stopped building software and started hiring.

April 5, 2026·1 min readproducttransparency

60% of a research workflow, today

An honest capability inventory. What weev can already do end-to-end, what's a few weeks away, and what's deliberately not on the roadmap.

March 28, 2026·2 min readvoicefield notes

What an AI moderator actually sounds like

A real Zoom transcript from one of weev's IDIs. No editing, no scripting. Probing rules, pacing, and what we got right (and wrong) on the first dozen interviews.

weev

An AI market researcher. Brief her like an analyst — questionnaire to deck — and skip the agency and the wait.

“Built in chats, shipped in decks.”

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Made for teams who need answers, not another six-week wait.